Areas of focus:
Raised in a ‘furniture industry family’ in Sylvania, Georgia, Craig grew up acquiring a unique perspective on what makes a house a home. Upon selling his family’s Lariscy Furniture & Bedding business in 2014, Craig became a licensed REALTOR® and launched into real estate sales where enjoys showing clients the best that the CSRA and Low Country has to offer.
Perhaps remarkably, much of Craig’s 42-year career was not spent in real estate, but with marketing and advertising. Upon graduating college, Craig moved to New York City to work in marketing and advertising. His first 3-years were at the Ayer Advertising Agency in media planning and negotiation. His next 6-years were as Advertising Sales and Marketing Account Executive at Turner Broadcasting’s CNN. For 10-years Craig served as Senior Advertising Sales and Marketing Account Executive at E! Entertainment Television.
With his unique professional background in marketing, advertising, sales, and negotiations - pared with his skills in communication, negotiations, client relationships and out-going personality and passion – make Craig an ideal real estate partner for clients who want a marketing plan tailored specifically tailored to their unique property.
Craig is an enthusiastic and active member of the community. In 2015 he served as President of the Screven County Chamber of Commerce and was awarded the prestigious Agnes Tebeau Volunteer of the Year Award. In 2016, he was voted a lifetime board member of the Screven County Chamber of Commerce. In 2017 he was elected to the position of City Council for the City of Sylvania, GA.
He is a 1984 cum laude graduate of The University of Georgia with a B.A. in Journalism and a 1979 graduate of Screven County High School. Craig lives in Sylvania and loves horticulture, swimming, and all things outdoors.